Logan Wines

Logan is a small boutique wine label run by the Logan family. Their winemaking is about care, attention and love for everything they do. The redesign of their Signature label, simply titled Logan, sought to express their uniquely fastidious approach.

Each label featured an illustration depicting the different tasting notes of a varietal, the various flavours and after-tastes. This was brought to life using dimensional embroidery, an incredibly time consuming yet beautiful type of embroidery; a fitting metaphor for the care and attention to detail Logan beautifully crafts into their winemaking.

Designed with Ivana Martinovic and Chris Maclean
Illustrations by
Ivana Martinovic

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