ARTC Brand Identity

 
Context
Australia’s largest rail network owner, operating and managing over 8500 kilometres of track, playing a critical role in the transport supply chain and in the overall economic development of Australia. 
 
Idea
When you move things, you make them bigger. A pile of dirt at a mine becomes millions of dollars of precious metal at a port, milk on a dairy farm becomes a kick start to the morning in a cup of coffee. Without ARTC, none of that is possible.
 
 
 
 
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